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CUSTOMER INSIGHTS WEBINAr
Featuring Chris Zeppenfeld, Vice President of Business Intelligence at the Charlotte Hornets

How to Drive CRM Adoption Through Effective User Training

Chris Zeppenfeld, Vice President of Business Intelligence at the Charlotte Hornets, will address one of the biggest questions in CRM success, how do you drive CRM adoption? 

Chris believes the “smoking gun” of poor CRM adoption is user training. During this 60 minute presentation, Chris will take you through various tips and tricks to help you improve your CRM training program, drive user adoption, and elevate your CRM game.

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Why Do CRM Initiatives Fail

Learn the reasons why 63% of CRM initiatives fail and how to avoid yours from having the same fate.

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Indications Your CRM is Failing

Can you identify the red flags that indicate your system adoption is struggling?

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Training Program Best Practices

What's the optimal amount of length, time, class size and content structure for training?

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Types of Reps and Managers

Learn the best way to work with specific types of sales reps and managers to ensure maximum information retention.